‘My business is more streamlined, efficient and focussed. I tackle things I once avoided with confidence – because I have the maestros to guide and advise me in every step I take’.
Jon Sutton | Managing Director


“I started Sutton ITM over a decade before I started working with Maestro. Back in those days I found myself wasting time and money on what I thought was a good idea or a good way to grow the business – but never quite got it right… I knew continuing to take the same approach was only ever going to deliver the same result.
Over the years I explored the possibility of working with a business coach or strategists, meeting with a handful of different ones. But I didn’t find anyone who was action orientated or holistic in their approach, rather they tended to focus on one or two specific areas that they were good at.
Then I met Emily. She was working with someone in my network and I was impressed by her ability to get things done and do them well. Her business development model was unlike any other I’d seen – all encompassing. She had specialists for specialist areas who could guide and advise me and fill the knowledge gaps in my own business.
With Maestro’s support and guidance I put in place a strategy and plan to grow the business, attract the clients I wanted to work with and in the process transformed the business and myself.
One of the things Emily said to me in the early days of working together was that ‘to have a good business and rewarding work life, you have to have a good personal life’. It made sense. Over the last 3 years, Maestro has supported and guided me in transforming my business and my life.
The business is now more streamlined, efficient and focussed. By rebranding and being more strategic in my approach to marketing, business development and systems I attract the clients I want to work with.
I tackle the things I once avoided with confidence, because the maestros are there to guide and advise me in every step I take. I’ve always got someone to bounce an idea off, talk tactics with and confide in. If I go off on a tangent, they’re there to reel me right back in, keep me on track, keep me focussed and keep me accountable to myself.
I enjoy my business more than I ever have. I get more satisfaction out of it and manage it with confidence and certainty.
While I initially engaged Maestro to help me grow and manage my business better, the impact has been much further reaching. The work we did empowered me to tackle challenges in my personal life too. I’ve never been healthier or happier than I am today (or lighter – I lost 20kg the first year working with Maestro and have kept it off).
It is impossible for a business owner to be good at everything – as a result we tend to focus on things we’re good at and avoid the things we’re not… This holds us back and over time drains us. Maestro gives me a sounding board to bounce ideas off of and guides me in making important business decisions. Some people call it support, others call it coaching – I call it Maestro.”
